HDEU for me started my junior year at the University of North Carolina. I was injured during the very first game of the season (a season during which I was expected to be one of the top players on our team) and I was left with an ankle that needed rehab and a heart and mind that were crushed.
I was in the weight room at the beginning of my rehab and I looked up into the mirror to see myself in a way that I had never seen myself before. I looked mad. Not “mad at the world” or even mad at my situation – mad like the man in the mirror craved only one result: Victory.
Going into my senior year I was finally healthy again ready to play and I got a phone call from my mom. I picked up the phone and my mom just says my name and her voice is really shaky. She says, “Chase come home. Dad died.” I didn’t know how he died, I didn’t know what happened but I got in my truck and drove home.
Coming back from that injury I knew I could heal, I knew I could fix my leg, I knew I could rehab. But something like losing your dad is not something you can just rehab from. It takes time. That whole fall my mentality had to kick in even more. Head Down Eyes Up…Keep Going.
When I graduated from college and started writing songs, I wrote the letters H D E U on a hat. I wanted to have that on me to always remind myself “Head Down Eyes Up.” I wanted to always see those letters. Whether life’s good. Whether life's bad. Everyone’s telling you how good you are. Everyone’s telling you how much you suck. For me it’s all about the idea: If you keep the mentality, Head Down Eyes Up…Keep Going…Who can stop you? It’s as simple as that.
From that day on, “Head Down Eyes Up” became my personal motto; my way of life to succeed not by looking at an end result, but by fighting every step of the way, focusing only on each moment in front of me. Through it all, I've kept my head down and my eyes up, and they are locked in on every small step of the way that leads to victory.
Head Down Eyes Up…Keep Going.
- Chase Rice
SNAPBACK HAT
JOURNEY RISK TRUE x HEAD DOWN EYES UP
This represents more than just a collaboration of two brands. It is a shared identity of two individuals that have overcome difficult times and climbed their way to the top of their respected professions. Telling their own stories... KEEP GOING
@journeyrisktrue x @headdowneyesup
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It was a cold February evening in 2025 when I realized I’d made a terrible mistake. I’d sunk 4 Bitcoin my entire crypto savings into what I thought was a promising investment opportunity I’d found through a flashy ad on X. The platform promised sky-high returns, and the testimonials seemed legit. But weeks passed, my dashboard showed no profits, and when I tried to withdraw, the site locked me out. My 4 BTC, worth a small fortune, was gone. I felt sick. Desperate, I turned to internet forums, posting about my ordeal in a crypto thread. That’s when i saw someone talked about Alpha Spy Nest Recovery, a name I’d never heard before. Skeptical but out of options, I messaged them. Within hours, a rep named Alex responded, asking for details: the site URL, transaction IDs, and screenshots I’d thankfully kept. He warned me it’d be tough, scammers were getting slicker but they’d try. Alpha Spy Nest wasn’t your typical recovery outfit. Alex explained they were a team of ex-hackers and blockchain sleuths who’d turned their skills to hunting down crypto crooks. They used forensic tools to trace my BTC through the blockchain, even as the scammers tried to launder it through mixers. Meanwhile, their web team dug into the fake site, finding it linked to a known scam ring operating out of Eastern Europe. Days later “Good news. We’ve got a lead.” Using a mix of legal pressure and some clever tech I didn’t fully understand, they’d tracked my coins to an exchange where the scammers had slipped up. Alpha Spy Nest coordinated with the exchange to freeze the funds, and after a nerve-wracking verification process, 3.8 BTC minus their fee hit . I stared at my screen, stunned. The relief was overwhelming. Alpha Spy Nest Recovery didn’t just save my money; they restored my faith in fighting back. I never thought I’d see that 4 Bitcoin again, but thanks to their grit and know-how, I did. Rest assured you can also try them out:Email: Alphaspynest@mail.com, whatsApp: +14159714490, telegram: https://t.me/Alphaspynest